Everybody loves a nice, lighthearted joke about stalking right?

All. Day. Long. Stalking jokes.

Yep, everybody is going to love our new stalker-themed Jeep ad.

Except, maybe, the 6.6 million people who are victims of stalking every year. So what if, you know, roughly a quarter of women experience stalking at some point in their lives. Those people might not be able to take a joke. Whatevs. So what if stalking is a crime in 50 states. It’s not like it’s always a felony. Can’t people take a joke?

See, when funny and cute girls are the stalkers, it’s super funny and cute. It’s comedy gold! So memorable; so much less edgy than those rape jokes we eventually decided not to use after that killjoy focus group. Plus, it’s only like 7% of men who’ve been stalked. Well, at least that’s how many wusses admit it. Women would never stalk other women, duh, so it’s not like this could upset anybody. Hell, most men would totally be excited if they had a stalker. Amirite?

Better idea: let’s put a stalker joke in a promoted tweet so it’s effectively stalking people too!

Genius!